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Marketing

Marketing in business organizations is currently experiencing a fundamental transformation. The new world of marketing is digital. Consumers have more power than ever before. We help you to deal with this new environment.

Everything is changing. Are you ready?

In practically no other division of firms has change been as drastic as in marketing over the past few years. Classical media are being displaced by digital communications. Many new technologies have been adopted. Success in marketing can be measured directly. These changes transform the role of the marketing manager and require new skills.

We help you to master these new challenges. At STRATECO you will find a unique combination of marketing experience, specialized expertise in specific branches of business, and demonstrated technology competency. We know which technologies offer you the most value – and we know how to deploy them correctly. We develop tailor made concepts for our clients, so that their activity in the “New Marketing World” is efficient and successful.

Track Record

For over 10 years we have supported our clients to carry out efficient and successful marketing projects. The track record of performance is highly diverse. Here are some examples:

  • Introduction of a „Marketing Automation" solution
  • Development and Rollout of Lead Management processes
  • Lead generation through multi-level campaigns
  • Completion of market studies and White Papers ("Content Marketing")
  • Outsourcing of entire Marketing Operations to STRATECO
  • Use of Social Media channels for market research